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March 23, 2010

Yelpers Get Eco-Luxurious at Philly Homegrown!

Posted by Monica

What's big, green, and filled with the savviest locals? Philly Homegrown! The biggest and baddest Yelp event Philadephia’s ever seen. Over 450 yelpers dolled up in their cocktail best and strutted through CITYSPACE’s posh and lavish corridors!

Behind every room, awaited another local treasure. In the downstairs beauty parlor, guests imbibed Canadian Club whisky and ginger ale. Tom D got his beard trimmed by 2 B Groomed whilst the ladies got their nails buffed and hands massaged by Tierra Mia Organic Nail Spa. Mr. Frazier, the shoe shining extraordinaire, gave yelper's feet a rubdown they'll never forget while the hair experts at Plume Organic Salon consulted on Spring's newest coiffures! Zoe P says is best: Bringing together so many organic/eco-conscious local vendors in this huge, gorgeous mansion resulted in a fun, vibrant party for all who attended!"

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Meanwhile, in the room next door, guests washed down terra’s fresh ceviche with samples of Victory’s Prima Pilsner. Winding up the first flight of stairs, yelpers entered the American Gothic space where they posed in front of the famous farmhouse, pitchfork and all! Honest Tea sampled out some of their finest products and even offered spirited samples of Honest Tea vodka punch!

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Hungry for more action, yelpers wandered up to the third floor to find freshly made Elevation Burgers, mini crab cakes from Supper, calorie conscious nibbles from Fuel, wrapped up delights courtesy of Pita Pit. Square Peg Artery and Salvage partnered up with The Hacktory and party-goers even got to make jewelry using old computer parts! Art in the Age of Mechanical Reproduction had their art and ROOT Liqueur on hand, so things definitely got festive in the art room.

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Of course a cocktail affair isn’t complete without the masterful cocktails from The Franklin Mortgage and Investment Co. They created a divine cucumber punch using Square One Organic Cucumber Vodka, a libation so popular Mike, the proprietor, left with weak hands and weary knees. Sugarcube’s impressive pop-up shop installation had yelpers perusing the racks for the season’s finest – they were of course careful not to spill any of National Mechanics' ever-popular vegan Frito chili on the stylish threads.

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Magic from Trick Zone had folks wondering where their quarter went and TrickGo clothing proved they’re more than just cool kids running a shop, they’re nice people running a really rad boutique! And endless thanks to DJ Qi Command who kept the energy up with his famed mash ups and the talented photographers (Michael Ferry, Thomas Clarke, Erika Letitia, and Ashley Salada) who documented this very special night. 

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"From the faux red carpet out front, to the 3 levels of wonderment, this was by far, the best Yelp Event I'd been to." Thanks Jim H, it means a lot. And from us at Yelp to those of you in attendance, thanks for being such good eco-friends! Scope out the photos here, read the 5-star reviews (or post your own), and check out Talk to see what folks are saying! Stay tuned as we announce the next Elite Event at Valanni!

Yours truly,

Monica S

Yelp Philadelphia Community Manager

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